Rover - ADD3
Search Engine Marketing
Boosting Essential In-App KPIs
Add3 partnered with an app-based company that offers pet owners a range of services – like dog walking and cat sitting in more than 10,000 cities across the country – to increase app downloads, adoption rates, and more.
Search Engine Marketing
Rover
Strategically Marketing Mobile Apps
The Add3 team primarily focused on app installs and in-app pet sitter bookings. Secondarily, we measured other in-app milestones and benchmarks related to use and app adoption.
Our mobile team artfully employed city-level geotargeting techniques to announce the app users in geographic-proximity to cities where Rover’s services were offered. We tested our geotargeting by using city exclusions to measure lift in qualified traffic where marketing was deployed.
Furthermore, we used multiple campaigns and strategic-approaches to gain new customers. Many of which included a variety of special offers, all fully segmented and tested to determine which performed best with the brand’s diverse target audiences. We continually drive outstanding performance for our clients on both the Apple and Android app stores worldwide.
Market-defining results
Over a 14 month period, we delivered over 200,000 app installs, exceeding the post-install metric goals.
increase in app installs per month
9X
Context copy driving the proven number benefits that Blend has brought to its customers.
Who we work with
Add3 is proud to work with a diverse set of clients from a variety of industries.
SEM
- Search Engine Marketing
Rover
Driving app downloads and in-app KPIs with geotargeting
SEM
- Search Engine Marketing
Outdoor Research
Improved efficiency with campaign restructure and expansion
SEO, SEM
- Search Engine Marketing, Search Engine Optimization
Napster
Building unique strategies and stretching market dollars
SMM
- Social Media Marketing
Morphe
A strategic TikTok Shop refresh drove a 663% GMV increase and 405% more visitors, with 98% being new buyers
SMM
- Social Media Marketing
Anastasia Beverly Hills
See how Anastasia Beverly Hills grew TikTok Shop revenue 344% with GMV Max - scaling spend while boosting ROAS!
SMM
- Social Media Marketing
Anastasia Beverly Hills
See how Anastasia Beverly Hills drove massive growth with TikTok Shop, scaling GMV Max 13X and unlocking new revenue streams!
SEO
- Search Engine Optimization
SkinTour
Maximizing results with a strategic website revitalization
SEM
- Search Engine Marketing
Magical Brands
Infused the brand with an Add to Cart strategy to boost ROAS
SEM, SMM
- Search Engine Marketing, Social Media Marketing
Marcella NYC
Modernizing the brand with a new search and social approach
SEO
- Search Engine Optimization
TouchUpDirect
Optimizing with a hyper-focus to gain first-page rankings
SEM, SMM, SEO, PRG
- Programmatic Advertising, Search Engine Marketing, Search Engine Optimization, Social Media Marketing
Magical Brands
Extracting maximum results with a full funnel approach
SEO
- Search Engine Optimization
Wahoo Fitness
Revolutionizing the training industry with UX and SEO
SEM, SMM
- Search Engine Marketing, Social Media Marketing
TomboyX
Add3 on growing an underwear brand with social and search