Rover - ADD3

Search Engine Marketing

Boosting Essential In-App KPIs

Add3 partnered with an app-based company that offers pet owners a range of services – like dog walking and cat sitting in more than 10,000 cities across the country – to increase app downloads, adoption rates, and more.

Search Engine Marketing

Rover

Strategically Marketing Mobile Apps

The Add3 team primarily focused on app installs and in-app pet sitter bookings. Secondarily, we measured other in-app milestones and benchmarks related to use and app adoption.

Our mobile team artfully employed city-level geotargeting techniques to announce the app users in geographic-proximity to cities where Rover’s services were offered. We tested our geotargeting by using city exclusions to measure lift in qualified traffic where marketing was deployed.

Furthermore, we used multiple campaigns and strategic-approaches to gain new customers. Many of which included a variety of special offers, all fully segmented and tested to determine which performed best with the brand’s diverse target audiences. We continually drive outstanding performance for our clients on both the Apple and Android app stores worldwide.

Market-defining results

Over a 14 month period, we delivered over 200,000 app installs, exceeding the post-install metric goals.

increase in app installs per month

9X

Context copy driving the proven number benefits that Blend has brought to its customers.

Who we work with

Add3 is proud to work with a diverse set of clients from a variety of industries.

SEM

Rover

Driving app downloads and in-app KPIs with geotargeting

SEM

Outdoor Research

Improved efficiency with campaign restructure and expansion

SEO, SEM

Napster

Building unique strategies and stretching market dollars

SMM

Morphe

A strategic TikTok Shop refresh drove a 663% GMV increase and 405% more visitors, with 98% being new buyers

SMM

Anastasia Beverly Hills

See how Anastasia Beverly Hills grew TikTok Shop revenue 344% with GMV Max - scaling spend while boosting ROAS!

SMM

Anastasia Beverly Hills

See how Anastasia Beverly Hills drove massive growth with TikTok Shop, scaling GMV Max 13X and unlocking new revenue streams!

SEO

SkinTour

Maximizing results with a strategic website revitalization

SEM

Magical Brands

Infused the brand with an Add to Cart strategy to boost ROAS

SEM, SMM

Marcella NYC

Modernizing the brand with a new search and social approach

SEO

TouchUpDirect

Optimizing with a hyper-focus to gain first-page rankings

SEM, SMM, SEO, PRG

Magical Brands

Extracting maximum results with a full funnel approach

SEO

Wahoo Fitness

Revolutionizing the training industry with UX and SEO

SEM, SMM

TomboyX

Add3 on growing an underwear brand with social and search